HORIZON CONVENTION CENTER
brand • signage • collateral design • brochures • print • digital
With the addition of an adjacent hotel, the Horizon Convention Center partnered with Intersection to rebrand, in an effort to stand out amongst regional competitors. The Horizon Convention Center staff prides themselves on their personalized service and longed for a brand mark representative of this point of differentiation. Intersection created a hand drawn 'H' brandmark to represent this unique characteristic.
Horizon Convention Center primarily caters to three different genres of functions: Conventions, Weddings and Events. Three separate color palettes were adapted to differentiate between the various types of functions happening within the space.