With two immersions and three other new clients, new business seemed to pour in this month. But they say April showers bring May flowers, right? We blossomed relationships with new and old clients alike: Just this month, two existing clients commended us on delivering comprehensive, thorough strategic/communications plans. One of those clients was Healthy Lifestyle Center.

After our immersion with Healthy Lifestyle Center, we were, frankly, at a loss. With such a complex set of challenges and considerations, we were facing one of the most difficult strategic planning sessions to date. This forced us to get creative, though, and to look beyond our usual scope of strategic recommendations. The result? Probably one of our best strategic plans to date. With dedicated sections to the client’s challenges and considerations, analyses of competitors and similar programs, and robust strategies, this strategic plan went above and beyond.

Though we had to jump through some hurdles with the university to get this signed contract, our troubles and work paid off in the end. Healthy Lifestyle Center provides free wellness education to all in Delaware County, and if our strategic plan can help them continue their services, we’ll have contributed to and invested in another great organization that provides positive, transformational impact to our community.

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