Sales vs. Marketing: The Tug-of-War that’s Costing you Growth

 
 

Industry speakers. Actionable insights. New connections.

It’s a fact. Marketing is constantly evolving. Join us each month as speakers dive into interesting and relevant marketing topics, tailored for local professionals, entrepreneurs, and business owners who want to advance their marketing skill set. These FREE sessions aren’t just about learning; it’s an opportunity to connect, forge new relationships, have some good food, and walk away with valuable insights and a new community.


NEXT SESSION

Sales vs. Marketing:
The Tug-of-War that’s Costing you Growth

WITH DEREK McCLAIN

SESSION SPONSOR:
INNOVATION CONNECTOR

BREAKFAST SPONSOR:
DESTINATION: MUNCIE

TUESDAY, JULY 28, 2026 • 8–10 AM

AT THE INNOVATION CONNECTOR • 1208 W WHITE RIVER BLVD, MUNCIE


ABOUT THE SESSION

In this fast-paced 45-minute session, we’re ditching the buzzwords and getting back to the real-world tactics that actually drive growth. No fluff. No complicated theory. Just practical strategies you can use immediately — regardless of your company size or budget.

If your sales and marketing teams aren’t aligned, you’re leaving opportunities on the table. Let’s fix that right away.

ABOUT OUR SPEAKER: DEREK McCLAIN

Derek McClain is the Vice President of Business Development at C1 Truck Driver Training bringing more than 20 years of experience across sales, marketing, and business development. Having worked on both sides of the table throughout his career, Derek blends practical, real-world strategy with tried-and-true fundamentals that still drive results today.

Outside of work, Derek is a proud husband and father/step dad to four amazing kids. He is also the founder of Young Cancer an organization dedicated to supporting those navigating cancer alongside their loved ones, and serves as an active committee member with the Commercial Vehicle Training Association (CVTA). An exercise enthusiast with a love for pushing limits, Derek has even survived skydiving — and lived to tell the story.

MEETING AGENDA

8:00-8:30 – Networking + Breakfast
8:30-8:45 – Attendee Introductions
8:45-8:50 – Sponsor Spotlight
8:50-9:30 – Introduction to Speaker and Presentation
9:30-9:35 – Break/Refill on Breakfast
9:35-9:50 – Q & A
9:50-10:00 – Final Comments, Announcements and Adjourn

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