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interactive marketing sessions

HOSTED IN MUNCIE, INDIANA

Industry speakers. Actionable insights. New connections.

It’s a fact. Marketing is constantly evolving. Join us for interactive marketing sessions as speakers dive into interesting and relevant marketing topics, tailored for professionals, entrepreneurs, and business owners who want to advance their marketing skill set. Meetings are held six times annually with ongoing content and discussions shared on our social media, email newsletter, and more.

NEXT SESSION

SESSION SPONSOR

BREAKFAST SPONSOR

The “Sugar Rush” is Over

Why Your AI Strategy
Needs Sobering Up

WITH CHRIS THEISEN

POSTPONED TO TUESDAY, MARCH 31, 2026 • 8–10 AM

INNOVATION CONNECTOR • 1208 W White River Blvd, Muncie

ABOUT THE SESSION

How to build the data foundation required to stop playing and start scaling.

Is your business artificial intelligence (AI) ready? Too many people use AI like a glorified search or auto complete without doing the necessary steps first. By the time most businesses figure it out, they are getting lapped by those who used a different approach from the start.

In this session, you will learn about data cleanliness, internal processes and governance, using your data to train the tools, and how to use AI with end goals in mind.

ABOUT OUR SPEAKER

CHRIS THEISEN

I am a B2B Tech Stack Strategist who specializes in integrating marketing and sales systems to drive efficiency and growth. For over a decade, I’ve focused on the hard part: translating go-to-market strategies into the real-world processes and technology that allow businesses to scale without the grueling hours of human intervention. I fix the messy, disconnected systems that kill productivity and obscure the data you need to make sound decisions.

I live in a home on a brick street in Old Town Noblesville that is over 160 years old and sits within a National Historic District. My wife and I love anything historic or antique; exploring historic towns and areas, antique stores and supporting their small businesses. I'm a community advocate and love to support and volunteer for organizations and events that make our downtown the unique place it is. I'm a sports junky and have newly been enthralled by the Darts World Championship. I enjoy craft beer, even though my wife thinks it all tastes like "rubber tires", and local coffee shops if they have a good dark roast.

MEETING AGENDA

8:00-8:30 – Networking + Breakfast
8:30-8:45 – Attendee Introductions
8:45-8:50 – Sponsor Spotlight
8:50-9:30 – Introduction to Speaker and Presentation
9:30-9:35 – Break/Refill on Breakfast
9:35-9:50 – Q & A
9:50-10:00 – Final Comments, Announcements and Adjourn

SAVE YOUR SPOT

2026

SAVE THE DATES

Jan 27

March 31

May 19

July 28

Sept 22

Nov 17

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KEEP THE CONVERSATION GOING

Join our private Facebook group, a dedicated space for all things marketing, serving as a vibrant extension of our Intersessions events. Whether you've attended our sessions or are simply passionate about marketing, this is your go-to community for sharing insights, asking questions, and networking with industry professionals.

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SPEAKER OPPORTUNITIES

Sitting on valuable insights? Eager to educate others on a topic you’re passionate about? You’re just who we’re looking for to take the mic as our next speaker.

POTENTIAL TOPICS FOR 2025:

  • Event Marketing

  • Strategic Planning & Marketing Strategy

  • Social Media: Changes & Accessibility

  • Digital Advertising

  • Building Effective Websites

  • Understanding Analytics

  • Podcasting

BECOME A SPEAKER

SPONSOR A SESSION

Want to be involved in the community? Looking for some brand exposure? Our sponsors help make Intersessions happen. As a sponsor you’ll have the opportunity to provide a breakfast for our attendees, introduce yourself, and share what your brand is all about.

BECOME A SPONSOR